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Web Site Content

When you are considering your web site, the content you provide is critical. It is important to identify first the purpose of your site. If you are trying to draw an audience of millions to a new site to entertain users, your content will obviously be quite different to a site that is trying to sell (say) machine tools.

Many of the self appointed web critics tend to linger on the importance of compelling content, exciting graphics, returning visitors and constant refreshing of content. For a small business site, this is not always possible or worthwhile. If you are a plumber, or a small guest house, you are trying to convey a simple message quite quickly, so quantity is less important than quality. Do not underestimate the effort required to keep updates to a site current, so really focus on what your message is. Innovate by all means but, keep it simple!

Follow the links on the left to get details about the various elements that make up the web site content.

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